PRIVACY POLICY GoAariva – Your Marketplace. Your Choice. Website: https://goaariva.com Operated By: AARIVA Last Updated: 3 November 2026 1. Introduction Welcome to GoAariva! GoAariva is an Indian online shopping and multi-vendor marketplace operated by AARIVA. At GoAariva, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, process, share, store, and protect personal information when you visit our website, use our mobile application, create an account, purchase products, register as a seller, or interact with our services. This policy applies to: GoAariva Website: https://goaariva.com GoAariva Mobile Applications Registered Customers and Guest Visitors Marketplace Sellers and Business Partners Customer Support and Order-Related Communications This policy is intended to provide transparency regarding our personal data practices. Where consent is required by applicable law, we will request it separately and appropriately. 2. Information We Collect We may collect personal information necessary to operate our e-commerce marketplace. 2.1 Personal Information When you register, shop, or contact us, we may collect: Full Name Mobile Number Email Address Billing Address Shipping Address City, State, Country and PIN Code Account Details Login and Authentication Information Customer Support Enquiries Communication Preferences 2.2 Order and Transaction Information When you place an order, we may collect: Order ID and Order Date Products Purchased Order Amount and Discounts Payment Method and Payment Status Shipping and Delivery Details Courier Tracking Information Return and Refund Requests Cancellation and Exchange Details Customer Service History 2.3 Payment Information GoAariva may offer online payment and Cash on Delivery (COD) options. Online payments may be processed through authorized third-party payment service providers. We do not require customers to disclose their UPI PIN, CVV, internet banking password, or card PIN directly to GoAariva. Payment service providers may independently process payment credentials according to their applicable privacy and security policies. We may retain transaction references, payment status, refund details, and other records required for order processing, accounting, fraud prevention, or legal compliance. 2.4 Device and Technical Information When you access our website or application, we may collect: IP Address Browser Type Device Type Operating System Pages Viewed Website Interaction Events Referral Sources Date and Time of Visits Session Information Cookies and Similar Identifiers Application Diagnostics and Crash Information These details help us maintain website functionality, understand performance, prevent misuse, and improve our services. 2.5 Seller Information Marketplace sellers may be required to provide: Seller or Business Name Contact Information GSTIN and PAN, where applicable Business Address Bank Account Details Authorized Representative Details Product Listings and Images Tax and Verification Documents Order Fulfilment Information Seller information is collected for marketplace operations, compliance, payments, verification, and business administration. 3. How We Use Your Information We may process personal information for the following purposes: Creating and managing customer accounts. Processing customer orders. Arranging shipping and delivery. Processing payments, COD orders, refunds, and cancellations. Managing returns and exchanges. Providing customer support. Sending transactional order notifications. Managing seller registration and verification. Preventing fraudulent activities. Improving website and mobile application performance. Understanding customer shopping preferences. Personalizing relevant shopping experiences where permitted. Sending promotional communications where consent or another lawful basis applies. Maintaining accounting and transaction records. Complying with applicable legal obligations. We will process personal information only for appropriate and lawful purposes. 4. Google, Facebook and Social Login GoAariva may support login or account registration through third-party authentication providers such as Google and Facebook. When you choose social login, we may receive information made available through the authentication process, such as: Your Name Your Email Address A Provider-Specific User Identifier Your Profile Picture, if authorized and provided We use this information to authenticate your identity, create or access your GoAariva account, and provide account-related services. We do not receive your Google or Facebook account password through the standard social login process. The information shared depends on the permissions granted and the provider's authentication configuration. You may manage connected applications through the relevant provider's account settings. 5. Cookies and Analytics GoAariva may use cookies and similar technologies to improve website functionality and understand customer interactions. Essential Cookies Used for: Account Login Shopping Cart Checkout Sessions Security User Preferences Basic Website Functionality Analytics Cookies We may use Google Analytics 4 (GA4) or similar services to understand: Website Visitors Product Page Views Traffic Sources Website Engagement Cart and Checkout Activity Website Performance Advertising and Marketing Cookies Where implemented, we may use advertising pixels or similar technologies to measure marketing effectiveness, subject to applicable consent requirements. Non-essential cookies and tracking technologies will be managed in accordance with applicable law and user preferences. You may also manage cookies through your browser settings. Disabling essential cookies may affect website functionality. 6. Sharing Your Information GoAariva may share relevant personal information with third parties only where reasonably necessary for authorized business purposes or as otherwise permitted by law. These may include: 6.1 Marketplace Sellers Relevant sellers may receive the customer information necessary to process, fulfil, or resolve issues relating to an order. 6.2 Courier and Logistics Partners We may share necessary details such as customer name, delivery address, contact number, and order information to arrange shipping, delivery, returns, and pickup. 6.3 Payment Service Providers Transaction information may be shared with authorized payment gateways and banks to process payments, refunds, and fraud checks. 6.4 Technology Service Providers Hosting, application infrastructure, email, authentication, analytics, and security providers may process relevant data to support our operations. 6.5 Legal Authorities Information may be disclosed where legally required, including in response to valid regulatory or law-enforcement requests. We do not authorize marketplace sellers or service providers to use customer information for unrelated purposes without an appropriate legal basis. GoAariva does not sell customer personal information as a standalone commercial product. 7. Marketing Communications With appropriate permission or another lawful basis, GoAariva may communicate information about: New Products Special Offers Promotional Discounts Festival Collections GOSAGI Fashion NARANI Jewellery ARISUN Home Décor Marketplace Updates Communications may be delivered through email, SMS, WhatsApp, push notifications, or other available channels. Customers may opt out of promotional communications through provided unsubscribe controls or by contacting our support team. Opting out of marketing will not prevent essential order, payment, delivery, security, or account-related notifications. 8. Mobile Application Privacy When using the GoAariva mobile application, certain information or device permissions may be requested depending on the features available. These may include: Internet Access Push Notification Permission Camera Access, where needed for a user-requested feature Photo or Media Access, where needed for uploads Location Access, only where an applicable feature requires it and appropriate permission is obtained Device permissions are requested through the operating system where required. Users may manage available permissions through their device settings. The application will not intentionally collect precise device location without an appropriate purpose and authorization. 9. Data Storage and Security GoAariva is committed to using reasonable technical and organizational measures to protect personal information. Such measures may include, as appropriate: Secure transmission of information. Authentication and access controls. Restricted administrative access. Security monitoring. Server and application security updates. Protection against unauthorized access. Secure handling of payment-related information. Reasonable safeguards for stored customer and seller records. No internet-based system can guarantee absolute security. If a personal data breach occurs, we will investigate, take appropriate mitigation measures, and notify affected individuals or relevant authorities where required by applicable law. 10. Data Retention We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, or as otherwise required or permitted by law. Relevant purposes may include: Maintaining active accounts. Completing orders and refunds. Resolving customer complaints. Preventing fraud and abuse. Meeting taxation and accounting obligations. Complying with legal recordkeeping requirements. When information is no longer necessary and no legal retention requirement applies, we will take reasonable steps to delete, anonymize, or securely dispose of it. Deletion of an account may not immediately remove transaction records that must be retained under applicable law. 11. Customer Privacy Rights Subject to applicable law and its effective dates, customers may request to: Access available information about their personal data. Correct inaccurate or incomplete personal information. Update account details. Request deletion of eligible personal information. Withdraw consent for processing that relies on consent. Opt out of promotional communications. Raise concerns about personal data handling. Exercise other rights available under applicable data protection laws. Requests can be submitted through: Email: goaariva@gmail.com Subject: Privacy Request – GoAariva For security purposes, we may request reasonable verification before processing a privacy or account-deletion request. We will respond within the time limits required by applicable law. 12. Account Deletion Customers may request deletion of their GoAariva account and associated personal information by contacting customer support. Account Deletion Request: Email: goaariva@gmail.com Subject: Delete My GoAariva Account Please include sufficient information to identify your account. After verification, we will process eligible deletion requests in accordance with applicable law. Certain transaction, taxation, fraud-prevention, or dispute-related records may need to be retained where legally required or permitted. Deleting an account does not automatically cancel ongoing orders or remove existing legal obligations. 13. Children's Privacy GoAariva is primarily intended for individuals legally eligible to use its shopping and marketplace services. We do not knowingly collect children's personal information in violation of applicable law. Where processing personal information of a person under 18 requires verifiable parental consent or additional safeguards under applicable law, we will comply with those requirements as they come into force. Parents or legal guardians may contact us if they believe a child's personal information has been collected improperly. 14. Third-Party Websites and Services Our website or application may contain links to external websites and services, including: Payment Gateways Courier Tracking Websites Google Services Facebook and Instagram Seller Websites External Support Platforms Third-party services may have their own privacy practices and policies. We recommend reviewing their privacy notices before sharing personal information directly with those providers. GoAariva remains responsible for its own applicable legal obligations. 15. International Data Processing Some technology, hosting, authentication, or analytics providers may process personal information outside India. Any cross-border processing or transfer will be subject to applicable Indian laws, government restrictions, contractual safeguards where appropriate, and other relevant requirements. We will not represent personal data as stored exclusively in India unless that is verified through our actual infrastructure and service providers. 16. Changes to This Privacy Policy GoAariva may update this Privacy Policy to reflect changes in our services, business operations, technology, or applicable laws. Any updated policy will be published on the website with a revised "Last Updated" date. Material changes will be communicated where required by law. Where fresh consent is legally required, we will request it through an appropriate mechanism. 17. Privacy Complaints and Grievance Redressal For any privacy-related concern, customers may contact our designated support or grievance contact. Marketplace Name: GoAariva Operated By: AARIVA Registered Legal Entity: [Full Registered Legal Name] Website: https://goaariva.com Email: goaariva@gmail.com Registered Office Address: [Complete Verified Business Address] Grievance / Privacy Contact: [Full Name] Designation: [Grievance Officer / Privacy Contact] Email: [Official Grievance Email] Phone: [Verified Contact Number] We will review privacy complaints and provide responses in accordance with applicable law. 18. Applicable Laws This Privacy Policy is intended to operate in accordance with applicable Indian laws, including: Information Technology Act, 2000, and applicable rules. Digital Personal Data Protection Act, 2023, as relevant provisions come into force. Digital Personal Data Protection Rules, 2025, as relevant rules come into force. Consumer Protection Act, 2019. Consumer Protection (E-Commerce) Rules, 2020, as amended. Other applicable laws and regulatory requirements. Nothing in this Privacy Policy limits any non-excludable legal rights available to customers. 19. Contact Us If you have questions about this Privacy Policy or your personal information, please contact us. GoAariva – Your Marketplace. Your Choice. Website: https://goaariva.com Email: goaariva@gmail.com Business: AARIVA Location: Jabalpur, Madhya Pradesh, India We value the trust of our customers and are committed to responsible handling of personal information. © 2026 GoAariva. All Rights Reserved. Your Marketplace. Your Choice.